Buildings along Morwell’s main street are set to come alive amid the chill of a winter’s night when art is projected onto shopfronts and dancers perform.
The Latrobe Valley Winter Night Festival is on again this Friday – the product of a community’s drive to showcase the region’s artists, musicians and performers.
In its fourth year and continuing to grow, the festival will feature a market with about 50 stalls as well as a host of activities at Latrobe Regional Gallery.
ReActivate Latrobe Valley’s Lynton Azlin is asking residents to rug up and come out in strong numbers, to show support for the local event.
“Rug up, wear extra layers, move around, soak up the atmosphere,” Mr Azlin said.
“It’ll be worth everyone’s while to embrace the conditions and enjoy the fun.”
Light projections will illuminate shopfronts along Morwell’s Commercial Road, with artwork transformed into fluid, moving pieces and animations enlarged for the town to see.
Performance artists will entertain the crowds in and out of shops, while local musicians will take to the main stage on Tarwin Street.
German native and Latrobe Valley artist Hartmut Veit will open his pop-up gallery, the COALounge, while LRG will hold tours, artist talks and activities during its infamous Art After Dark.
The Gippsland Academy of Dance will also showcase its dancers inside Morwell Central’s function room.
Mr Azlin is confident such an event could showcase the Latrobe Valley as a location worthy of hosting a regional white night festival.
Friday night’s festivities will begin from 4pm and end about 10pm.
They will continue in the next town with an art show at Traralgon’s VRI hall from 4pm until 7pm on Saturday.
For all the details about the festival, head to the website at: www.latrobevalleyfestival.com/winter2016/#winternightfestival2016
Tarwin Street, Morwell will be closed to traffic from noon until 10.30pm on Friday, 17 June.
